Rede real estate

A friendly and honest real estate company. Also fictional. Another school assignment.

The real estate business deals with the biggest investment most people make in their lives, because of this, trust is a crucial issue. The financial crisis has given them a bad reputation, possibly a reputation many businesses deserve.

My idea about Rede, is that they could be a company that’s aimed at young first- and second time home buyers. A business that’s honest and safe, and that’s dedicated to help you make your decisions honestly and safely.

To communicate this, I took the profile in the direction of Twitter and Vimeo, websites that provide services to millions of people, but manage to keep their relationship with their users intimate and informal. From there, I took the profile in a more conservative direction. This logo was the end result:

Tidy sheet with different versions of the logo and a font sample

A mix between playful handwriting and a serious humanistic sans-serif, in a conservative dark brown color — accompanied by a business-like blue and some times, a warm yellow. This sketch for a website is in Norwegian, but I think you can get a feel for it, even if you don’t know the language:

Business card and letterhead:

And finally, a physical catalogue:

Back to portfolio

Published on March 3rd, 2011 10:43.
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Miscellaneous

hostohytta

It’s been a while since I’ve posted here. Here are some things I’ve made this fall. Here’s a typographical/calligraphical thing:

An idea for a WH40K battle Segway:

I don’t play the board game, but I do enjoy the setting. Incidentally, a quick web search shows that the Chinese police are ahead of the curve on this.

MS paint has changed, but is still wonderful:

..and my sketchbook still works as well:

I’ll post more soon.

Published on January 21st, 2012 23:59.
Filed under: Sketches/Learning Tags: ,

“What am I going to do with all this… HAIR?”

HARET

…visit us for advice and tips”. A job for ASKO reklame. A hair salon wanted an ad and gave us the format and free rein. I made some sketches, but hit on the right idea pretty fast. I’m told the client was satisfied with the result. Some of the sketches:

Published on January 21st, 2012 23:44.
Filed under: Finished work Tags: ,

Self-promotion

portefolje

It’s been a while, but I’ve been busy. Mostly with some economic troubles, but also with preparing to go on the big job hunt. Here’s my portfolio:

 

 

The folder that holds the portfolio was more complicated to make than I’d originally thought – out of the ones I’d printed, only a few ended up okay, so I’ll have to rethink it. I think my plan is sound, though. My portfolio consists of square-ish cards, and there’s one project per card. On the front, there’s imagery, and on the back, there’s a description in oversized Garamond.

 

 

There’s a big version (cut out of A3-paper) for presentation, and a small version (out of A4) to leave behind in one of those folders.

 

Also, as I’ve been showing off my business cards everywhere else, I’ll have to show them off  here as well:

 

 

As you can see, they all have a piece of my portfolio, and as I hand them out, I ask people to pick their favorite – it’ll be interesting to see which I run out of first.

 

Published on September 12th, 2011 22:47.
Filed under: Finished work Tags: ,

Exquisite corpses

hossdt

Last week at a roleplaying session, we started doing what I’ve now found out are called exquisite corpses. Armed with the knowledge that what we did was, in fact, not silly children’s games, but subversive surrealist art, I decided to ink up the plain pencil drawings we made, and make some proper pieces out of them.

 

We started off pretty straightforwardly with this two-parter:

 

 

The second one, a four parter, was also pretty standard, but the gentleman who drew the head had realized that we’re under no obligations to stick to humanoid features…

 

 

…and of course it was all downhill from there:

 

 

Some Scottish wildlife:

 

 

I made some desktop backgrounds of these as well, here they are. Mid click to download:

 

Published on April 13th, 2011 22:30.
Filed under: Finished work, Sketches/Learning Tags: , , ,

The Zoo in Bergen

drinking_culture

 

Yet another illustration for an op-ed in Studvest. More restrictive rules are being considered for bars and clubs in Bergen, due to the noise and violence that’s associated with Norwegian drinking culture.

 

So you have an op-ed in a student newspaper calling for a more inclusive attitude towards students who don’t drink, hoping it will lead to less noisy music and lively chaos. In other news, Beelzebub was spotted crying yesterday, as Hell is looking more and more like the ski resort of choice for this Easter.

Published on April 13th, 2011 08:44.
Filed under: Finished work Tags: , ,

Testing Onone photo tools

vindu

I recently bought my upgrade to CS5, just before a promotional giveaway, where I could choose between 30 days of tutorials, a font that’s sort of like Minion but with a bigger x-height — and a Photoshop plugin.

 

I picked the Photoshop plugin, and I can now choose whether to make my photos look like they’re hipsterriffically vintage or part of a bland European advertising campaign. Thanks Onone!

 

Jokes aside, the plugin contains a range of preset actions with effects that are commonly used among professional photographers, including ones that simulate analogue effects such as cross processing. The interface seems kind of unfinished, but it’s fairly intuitive.

 

I didn’t see a single effect that couldn’t be achieved by using what’s already in Photoshop, but it’s a lot faster to combine several complex effects using this. Some of the effects do have that good «workhorse» feel to them, but many of them feel more or less like tired clichés. Even tired clichés can be useful, though.

 

I went for a more subtle effect on the image below.

 

Original photo:

 


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Published on April 9th, 2011 12:30.
Filed under: Finished work, Sketches/Learning

Guess which film I just watched

fortellotron

Say what you want about the plot of Tron Legacy, the visual style and the music is some of the most inspirational and striking stuff I’ve got from a movie for quite a while.

Knocked the above out in an hour or so after watching it while listening to the soundtrack. Drew up the basic composition in Illustrator, exported to Photoshop to add some grit, and just had a grand old time.

Published on March 30th, 2011 20:29.
Filed under: Finished work, inspiration/discoveries, Sketches/Learning